It’s Friday afternoon. You’re working late trying to put the finishing touches on a project, and all you need to do is sort your spreadsheet in alphabetical order by your clients’ last name, then you can go home. Unfortunately, your names are all written as “John Doe” and are sorting by John instead of Doe. Wouldn’t it be great if you could find a quick fix and go home instead of trying to muddle through figuring it out? Lynda.com provides just that.
CPAmerica is looking into ways to bring on-demand training to its members. The impetus for this pursuit arose from the 2014 HR and IT survey results. On the HR Survey, member firms expressed training as one of their top concerns. On the IT Survey, member firms indicated Excel and Word were two of the top three needed trainings for their staff. When exploring what levels and timing would work best for trainings to meet this need, IT professionals at several CPAmerica firms requested on-demand trainings that could be taken whenever was most convenient for their staff, as well as instruction at various levels.
Lynda offers a plethora of trainings ranging from software (e.g. Excel, Word, Access, Photoshop, Captivate, etc.), to professional development skills (e.g. professionalism, business writing, marketing, IT, etc.), to personal development skills (e.g. photography, editing videos, etc.). The training videos on Lynda.com contain a comprehensive course where you could learn the software or skill from start to finish. Additionally, it also provides a well-organized structure with clear, step-by-step brief modules so you could learn a specific feature such as pivot tables or reference a quick look-up, such as “text to columns” in our opening example. Lynda’s training videos have great teachers that are experts in their fields, and being able to replay or skip any portions you already know will allow you to tailor your learning to exactly what you need to know without it being beyond or beneath you; flexibility you just can’t get in most training sessions.
Can you see the potential benefit of Lynda.com for your firm? If so, click here to apply for a free trial from June 1 – June 30. Applications must be received by May 22. CPAmerica will evaluate this program’s adoption after the 30-day trial concludes so the board can determine if this is a provider worth pursuing for members.
CPAmerica is constantly looking for ways to provide services and opportunities that will help our members continuously improve. We look forward to seeing if Lynda.com helps you as much as it has other companies who deployed Lynda.com such as Google, Facebook, Delta, and its new acquirer, LinkedIn. Like it? Don’t like it? Have other services you would like to see CPAmerica offer? Feel free to leave suggestions below or contact firstname.lastname@example.org to let us know how we can best serve you.
Kaylen Saunders, Member Services Manager for CPAmerica International, holds a masters in Curriculum and Instruction and has experience as a professional development trainer. Saunders is responsible for scheduling and hosting webinars, administering CPE, maintaining the members-only website, and coordinating the CPAConnect Roundtable.